Andrew Spindler / Spindler Antiques / @andrewspindler_
Thank you … for your vision, your tireless work and high standards in organizing the virtual Brimfield show on Instagram. It was an unqualified success. The marketing was superb and the large numbers of people who followed the show and became customers was extraordinary.
— Andrew, exhibitor at @thebrimfieldshow
Want to grow your business and share your merchandise with the 28K+ followers of @thebrimfieldshow?
Antique and vintage dealers, auction houses, designers, markets, and shows are all eligible to be featured on @thebrimfieldshow account. Contact us to learn more about becoming an exhibitor or read on to learn more.
Please note: We do not feature vendors selling reproductions, crafted, or upcycled items.
In addition to its powerful advertising potential, Instagram is a great place for antique and vintage dealers to sell merchandise without transaction fees. @thebrimfieldshow got its start helping sellers find buyers by pointing followers to our exhibitors.
Since @thebrimfieldshow began in April 2020, our Instagram exhibitors have grown along with us. In a single week, one featured antique dealer saw a gain of 400 followers. Another saw her follower count grow by 300%. Several started out with us with a handful of followers but now have thousands.
Susan Wechsler / South Road Art & Antiques / @southroadantiques
“Your advertising and communication was superb! I heard from many people who reached me through your ads and posts. It was amazing to have such exposure. I heard from people every day leading up to the show (for the week before) and I’m still getting queries.”
— Susan, exhibitor at @thebrimfieldshow
But more than just followers, our exhibitors sell both through concentrated exposure and via sustained and ongoing engagement at @thebrimfieldshow. In just forty-eight hours, one antique dealer new to Instagram sold thirty pieces, all at high price points. Another sold 75% of the merchandise she offered for sale within just a few hours.
Below is a behind-the-scenes look at @thebrimfieldshow on Instagram for the second week of May 2021. During this time, one featured exhibitor gained 150 followers from just one post and story shared. But here’s Instagram’s reporting app to share the stats:
Kate Hackman / Critical Eye / @criticaleyefinds
“I am not sure I have EVER participated in an event as thoughtfully, thoroughly, carefully, intelligently and resourcefully managed. … Promotion was excellent and multi-faceted, consistent, frequent, great looking. Combo of website, insta promo, posts, stories, etc — all super nicely done, and generated real excitement.”
– Kate, exhibitor at @thebrimfieldshow
Feel free to get in touch to learn more about joining the community of antique and vintage collectors and dealers at #thebrimfieldshow. Contact us to learn more.